Model-actress Kaia Gerber teams with Vuori for a six-piece, limited-edition capsule that nods to ’90s low-rise silhouettes while using BlissBlend performance fabric — pieces you can sweat in and stroll out in
LANA DEL REY ON LOVE, LIFE IN LOUISIANA, AND HER COUNTRY-INSPIRED NEW ALBUM
In W Magazine, Lana Del Rey talks love, life in Louisiana, and her cinematic, country-infused album Stove, offering a glimpse into her personal and artistic world.
Margaret Qualley Opens Up on Womanhood, Work, and Digital Detox in New Cosmopolitan Cover Story
In her Cosmopolitan cover story, Margaret Qualley reflects on career peaks, womanhood, and her two-phone digital detox strategy, offering rare insight into how she balances Hollywood with a grounded sense of self.
Addison Rae co-designed her own Ultra Low Rise Flare jeans with lucky brand and its giving new britney spears era
Addison Rae teams up with Lucky Brand to launch the Addison Ultra Low Rise Flare, a reimagined Y2K-inspired jean co-designed by Rae. With nods to Britney Spears and early 2000s nostalgia, the campaign has fans buzzing online while joining 2025’s wave of celebrity denim ads alongside Beyoncé and Sydney Sweeney.
Sophie Turner claimed Her “Innocent Wave” at a Comic-Con After-Party Sparked a Celebrity Breakup
Sophie Turner told a wild — and hilarious story on Late Night with Seth Meyers that sounds like the stuff of tabloid legend: an innocent wave at a Comic-Con after-party supposedly triggered an argument that ended a celebrity engagement the same night. She joked, “I didn’t realize I held this power.
Gap’s New Denim Era: KATSEYE Stars in a Y2K-Inspired Campaign for Fall 2025
KATSEYE teams up with Gap for the “Better in Denim” Fall 2025 campaign, reviving Y2K style and sparking the question: is Gap bringing back its iconic good jeans ads?
Sydney Sweeney and the American Eagle Ad: the whole story — from launch to culture fallout and memes to financial mayhem
From flirty denim to presidential praise, this campaign’s chaos is the drama you didn’t see coming.
Camilla Araujo on leaving the bop house as she enters a ‘new era’ in the fashion and streaming industry
From intimate celebrations to lively nights with friends, this Hollywood couple continues to captivate fans and paparazzi alike.
Sydney Sweeney’s Fall 2025 Denim Campaign Boosts American Eagle Stock by 16%
Sydney Sweeney’s American Eagle collab went viral—and sent AE stock up 16%. With Y2K denim, bold visuals, and the now-iconic “Sydney Jean,” this drop hit both TikTok and Wall Street.
Cherry Coded: How This Dark‑Sweet Red Aesthetic Is Taking Over in 2025
Dive into Cherry Coded—the 2025 obsession with bright‑deep red. From glossy lips and vinyl minis to cherry martinis and mood boards, discover how to rock the cherry aesthetic.
Summer Core Aesthetic: Top 5 Summer Styles For 2025 Trending On Pinterest
Discover Pinterest’s top Summer 2025 cores—Crochet, Coquette, Fisherman—and this season’s trending color palette.
10 Cottage Core Outfits: The Lifestyle Beyond The Floral Aesthetics
Discover 10 must‑try cottagecore outfits that go beyond floral frocks—think cozy layers, heirloom textures, and real‑life slow‑living style for warm seasons.

